Inspiration, tips, and advice for the home-based entrepreneur and those aspiring to be one - all served up with humor and cartoons.

A Different Approach to Selling Content

Posted on 10/12/07 in Resources, News | Printer Friendly

Brain CapitalMy advertising post generated some great feedback, both in the comments and through email.

A few people missed the point entirely, but that’s going to happen. You can’t help everyone ;).

Some of you made some great observations, and many had questions. The most common question was “how to capitalize on your content and what you know, rather than going the ads route…”

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Why There’s No Advertising on This Site

Posted on 10/10/07 in Blogging | Printer Friendly

Question MarkI get asked at least once a week about advertising on my site. I appreciate that folks would like to place an ad here, but I’ve chosen to keep it ad-free.

Believe me, it’s not some altruistic thing.

It’s because I never approach any business related project or venture without a solid business model. And quite frankly, a model that relies on my content sending people away from my site, and that heavily relies on someone else (cough…Google) is not for me.

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What You Know Vs. What You Think You Know

Posted on 10/8/07 in Personal Development | Printer Friendly

Incite InsightsThis is how humans are: we question all our beliefs, except for the ones we really believe, and those we never think to question.” ~ Orson Scott Card

There are two ways to preface a statement regarding your beliefs. You can say:

This is what I think.

Or you could say:

This is what I know.

The first one (what I think) seems to have less of a commitment. The second one (what I know) seems more assured.

In reality it’s often the opposite.

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The Only Time You Can Start Is Now

Posted on 10/5/07 in Motivation, Soul Searching | Printer Friendly

Ready to FlyOne of the things I’m constantly telling folks is to stop wasting right-nows, waiting for someday.

The other thing is that there’s no best time to make a go at doing your own thing, only right now.

What can you do to get ready to fly?

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You’ll Never Go Wrong Exceeding Expectations

Posted on 10/3/07 in Image and Branding, Customer Service | Printer Friendly

Asking the Right QuestionsThe best way to get the right answers is to ask the right questions. Makes sense, huh?

The problem comes when the wrong questions appear to be the right ones. Confused yet? Read on — because it really comes down to asking one question right.

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The Real Meaning of Things

Posted on 10/1/07 in Motivation, Soul Searching | Printer Friendly

Something to PonderWhat do you really want?

You probably have a few things in mind. We all want things.

But what is the underlying reason for wanting those things?

Most people spend their entire lives accumulating stuff, which George Carlin describes best in his classic bit (warning if you’re at work or easily offended, it is Carlin here, folks).

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Goodbye Top Commentators, Hello Top Contributors

Posted on 09/28/07 in Blogging, Community, News | Printer Friendly

News from the NestWhen I installed the Top Commentators plugin, it was for one purpose — to say thanks, with a linkback, to those who contributed to the conversation. It was an automated way to give some link love to folks taking the time to offer their input, insight, and feedback.

Unfortunately like any automated system, the opportunity is there for it to be gamed — and that was happening more, and more. It’s no longer automated when you have to spend a bunch of time manually fixing things and removing schlock.

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Teaching Someone to Fish Ain’t Easy but It’s Worth the Effort

Posted on 09/26/07 in Sales and Marketing, Image and Branding | Printer Friendly

Teaching Someone to FishDo you find that it’s easier just to do something yourself rather than teaching someone else how to do it?

The old proverb about teaching someone to fish may be true, but it’s pretty damn hard. Sure some people are born teachers, and teaching comes naturally to them. That’s also the case with people who are born salespeople — it’s an innate ability.

But how to teach effectively is a skill and can be learned.

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The Power of Ignorance

Posted on 09/24/07 in Productivity, Motivation | Printer Friendly

Ignorant MonkeySometimes it’s good not to know stuff. To be unaware of how “things are done.”

Take the coach who decided to get into podcasting. He thought it would be a great income stream, so he learned how to do it, and put together a podcast. Then he charged 30 bucks a month to subscribe.

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Back in the Nest

Posted on 09/21/07 in News | Printer Friendly

News from the NestWhy buy good luggage? You only use it when you travel.” ~ Yogi Berra

For those who have been wondering about the lack of posts this week, I had some unexpected traveling to do. I was called out of town to attend to some family matters, and have been unable to post.

But I’m back, and regular posts will resume next week.

Have a great weekend!

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