Do you find that it’s easier just to do something yourself rather than teaching someone else how to do it? The old proverb about teaching someone to fish may be true, but it’s pretty damn hard. Sure some people are born teachers, and teaching comes naturally to them. That’s also the case with people who… Continue reading Teaching Someone to Fish Ain’t Easy but It’s Worth the Effort
Category: Sales and Marketing
South Park, the Philosopher, and the Power of Visual Storytelling
Alan Watts rocks. So do Matt Stone and Trey Parker. When they combine forces to spread some Wisdom — the results demonstrate the power of visual storytelling.
Does Your Business Pass the Head-Tilt Test?
It’s a familiar gesture. Head tipped to one side, ears up. Made famous by the RCA dog, it’s how the canine mind deals with the perplexing. But you’ve probably noticed humans sometimes do it too. It may accompany a “Huh…?” or the less polite “WTF…?” And if it happens when you describe your business, you… Continue reading Does Your Business Pass the Head-Tilt Test?
103 Conversations About One Thing
A great story teaches, and generates a conversation. A great conversation engages, and generates a relationship. A great relationship inspires, and generates an evangelist. Evangelists generate profits.
Add a Product Line to Your Services to Increase Profit
“Nature diversifies and imitates; art imitates and diversifies.” ~ Blaise Pascal When it comes to investments, a key strategy for reducing risk and encouraging profit is to diversify. Makes sense, right? Then why do many home-based businesses have their entire business model built on trading their time for money?