“The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague.” ~ Bill Cosby You know what drives me crazy? Home-based businesses that try to advertise and market like a big corporate monster. From the 1980’s. One of the biggest benefits of being small is agility and the personal… Continue reading Cultivating Business Relationships Is Not Like Cultivating Turnips
Category: Community
My Spin on the Goals Meme
I’m always a little apprehensive about these memes Not that I don’t think they’re interesting – on other blogs. See, as I say pretty often here, this place is more about you than it is about me. My words and little drawings are there strictly to get you inspired, thinking, and taking action. So when… Continue reading My Spin on the Goals Meme
More Than a Pitch – It’s Your Offline Killer Flagship Content
Yesterday, we discussed your business card as your landing page in the offline world. So once someone has reached your landing page in the online world – what’s the next thing you need to provide them? An “About” page? Maybe, if they want to know more about you. But what are you offering them?
What Do You Want To Know About Being a Home-Based Entrepreneur?
I love writing about this stuff. I hope you love reading about it. My guess is that you do – mainly because you’re still reading . I’ve received some terrific questions about being a home-based entrepreneur – and I want more. Though I have ideas and topics for articles to keep me writing for years,… Continue reading What Do You Want To Know About Being a Home-Based Entrepreneur?
Thanking You for Joining the Conversation
I get some really great comments here. Many of you join the conversation with such insightful stuff, that I’m always interested to see what you say. As a way to say thanks to those commenting, I’ve added Jeffrey Strain’s Top Commentators plug-in to the site. I’ve seen it on some of my favorite blogs and… Continue reading Thanking You for Joining the Conversation