The Mistake of Waiting for Your Start-Up to Be Perfect

Ready to FlyIt’s almost perfect. Just a few more tweaks and it’ll be all ready to go.

Perfectionism as procrastination — it’s one of the easiest to justify and hardest to see.

When you’re getting your new home-based business ready to launch, it can be difficult to know when to stop “getting ready.”

Like a painter who never finishes a painting, trying to make sure that everything is perfect can paralyze you.

There comes a point when it’s good enough. Not sloppy, or half-baked — but to a point where it:

  • Appears professional
  • Provides measurable value
  • Is easily understood
  • Has a recognizable brand
  • Clearly represents you and what you have to offer

Waiting for everything to be perfect before you launch is a mistake. First, it will never be perfect. True perfection is rarely achievable and is highly subjective.

Second, perfection is not a prerequisite for success. If it were, there would be a lot fewer successful entrepreneurs out there.

The best way to know if you’re ready is to start now.

The great thing about being a home-based entrepreneur is your ability to react and adapt quickly. If something isn’t working, change it. Allow the marketplace and your customers to help shape your new venture to better meet their needs.

Let your customers be the ones to help you reach perfection. It may not be an achievable goal, but working to reach it will guarantee you’re serving your customers well.

This will make you perfect in the only place it really matters — the eyes of your customers.